Pricing Blindspots in Social Care: The Mindset Mistake Costing This Business £145k+ Annually. 💰
During a recent Zoom session, a glaring business oversight emerged. The client, passionate about his Social Care Business, was inadvertently creating a £145K dent in his revenue.
The problem? His mindset. 🤔 He valued his top-tier service lower than competitors. A common trap: fearing price hikes would harm his service.
Key signs your pricing model needs a revisit:
1. Service at or near full capacity with weak profits.
2. Inadequate personal pay.
3. Living month-to-month.
4. Doubts about future viability.
Pricing is central to the Business Advance programme. 📈
A roadmap for businesses:
1. Value Review: Audit your offerings periodically.
2. Articulate Your USP.
3. Stay Market-Savvy: Benchmark against peers.
4. Commit to Growth: Mindset and strategic planning.
5. Implement regular price checks.
In Social Care, understanding self-worth and market demands is key. Mindset alignment with market reality fuels growth. 🌱
Spotlighting this £145k+ oversight prompts a question: Where else are we undervaluing ourselves? 🧐
Enter Martyn Dawes: The Social Care Business Coach ready to guide you to a profitable, resilient business. 👥📊
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